SME with you and me
The success of a Small and Medium Enterprise (SME) comes from knowing and understanding the needs of the local community. After all, it is the demand of the locals that an SME tries to cater to. After finding its ‘niche’ the enterprise delves into it, perfects it and, if done correctly, finds success.
With the above said, a good phrase that helps describe the future of enterprises is: “Think locally, act globally” because their local community keeps growing and expanding thanks to powerful communication tools. To maintain leadership in this field, managers need to always ask themselves: Do we know the needs of our local community?
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02 May 2012
por
Hokuma Karimova
IMSD /
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