Last day of our Studytrip
Hello again from China! This will be my last post I am going to write in Shanghai. It was ten perfect days with my classmates and from other Master programms, in which we had time to do so many different things.
Yesterday evening, we wen to the bar Lola owned by two spanish entreperneurs: Toni from Asturias and Xavi from Barcelona. Lola has been opening since two years and it is a very well known bar in Shanghai.The first year, the owners decided not to invest to much in DJs and they had many competitors. One year after, Xavi and Toni made the decision to increase the investment in internationals DJs, in order to have better image and to appear also in the media.They tried to open two more bars called Lolita and Pepito, but it was not possible because of many reasons such problems with the local, etc…Pepito was open only one month but it was closed after this period of time because of the noise.
In conclusión, I enjoyed this trip and also I have learnt that China is a very populated country, not all the chinese are consumers and have the same behaviour, but in order to do business you have to know the culture, the people and also the process.
Comentarios desactivados en Last day of our Studytrip /
08 Mar 2013
por
Cristina Fernandez Arciniega
MBAftmad /
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